Sema, brand identity · HAIKUU

Brand identitySeaside lounge

Sea-light, in a pattern.

Sema’s S radiates like sunlight on water, beside a soft, sculpted serif.

Sea teal, pastel yellow and navy carry it from the drinks by the marina to aprons, chef jackets, menus and the Happy Hour posts.

Client: Sema
Sector: Seaside lounge
Discipline: Brand identity
What we made: Logo and S mark
Pattern
Menus
Uniforms
Signage
Social media

Sema identity, application 1 of 15

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Sema identity, application 10 of 15

Sema identity, application 11 of 15

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Sema identity, application 14 of 15

Sema identity, application 15 of 15

Sema · 15 applications

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