Tsubu, brand identity · HAIKUU

Brand identityAsian food

A leaf, a grain, a full stop.

TSU over BU, finished with a full stop and a leaf drawn in contour lines, like a map of a rice terrace.

Warm brown and rice-paper cream run from the noodle box and chopsticks to the flag, the blade sign and the lettering on the building.

Client: Tsubu
Sector: Asian food
Discipline: Brand identity
What we made: Logo and leaf mark
Packaging
Menus
Signage
Stationery

Tsubu identity, application 1 of 17

Tsubu identity, application 2 of 17

Tsubu identity, application 3 of 17

Tsubu identity, application 4 of 17

Tsubu identity, application 5 of 17

Tsubu identity, application 6 of 17

Tsubu identity, application 7 of 17

Tsubu identity, application 8 of 17

Tsubu identity, application 9 of 17

Tsubu identity, application 10 of 17

Tsubu identity, application 11 of 17

Tsubu identity, application 12 of 17

Tsubu identity, application 13 of 17

Tsubu identity, application 14 of 17

Tsubu identity, application 15 of 17

Tsubu identity, application 16 of 17

Tsubu identity, application 17 of 17

Tsubu · 17 applications

After Tsubu

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